Q. Can you tell us a little about yourself, have you always had a passion for design?
I was born in Chico, CA and I have been in the diamond business since 2012. I originally was doing medical sales, but a family friend who was in the industry suggested I help her. She is a second-generation jeweler and has been in the business for over 30 years. At that point, I knew literally nothing about diamonds or this business – my father is a retired teacher, now caterer and my mother is a retired health professional, so working in jewelry was never a thought that crossed my mind.
In the beginning, I was completely mesmerized by the beauty and sparkle of diamonds and at the same time quite shocked by the trade itself. Over time, my understanding of not only the trade grew, but also my interest in the more technical aspects of diamonds, like cutting, grading and what aspects add to a diamond’s value and beauty. I especially enjoyed learning how cut can affect not only the look but also the value of a stone.
The diamond business is built entirely on reputation and relationships. A good reputation and strong relationship is everything to someone in my line of work. So, after several years of working for my family friend, with her blessing, I decided to start out on my own. I started Adriann Joy in 2015. My specialty is working with private clients on custom pieces. I love the design process!